What about weight loss?

We’re actually not all that interested in the scale.

There are people who weigh 350 pounds in the NFL who can move faster than some high school track athletes. There are models and movie stars who couldn’t climb a rope to save their lives.

Weight is overrated.

Is it a consideration? Sure. Okay. We’ll give you that. There is very definitely such a thing as obesity. But there is also anorexia and bulimia.

Remember: we want you to be fit. Fitness doesn’t care a whole lot about your weight. The snow you need to shovel doesn’t care about your weight. The garden you need to dig doesn’t care about your weight. The groceries you need to lift and the stairs you need to climb really don’t care about your weight.

Will these things be easier if you are leaner? Yes. For sure. But let’s keep the focus on the task and not a tangentially related factor.

Ask yourself, would you rather have your fitness determine your weight or your weight determine your fitness?

If you choose the latter – as most do – then your focus is on an external judge. The only thing that matters is the scale telling you the weight you ‘should’ be. Think about that: your happiness and self-worth determined by a clanky thing that lives on your bathroom floor. And try as you might to please it, you are faced with countless obstacles and temptations with often insufficient reward. The sacrifice rarely seems worth it which is why so many ‘diets’ fail.

In you choose the former, however, you get to have fun achieving new personal bests.  Your focus is on you – how you feel, what you can do today that you couldn’t do yesterday, how you move and how you live. And of course, if we train you to be stronger, to move faster, more efficiently, covering greater distances with heavier loads in shorter spaces of time, won’t weight loss be a part of it? The difference here is in the focus.

Their way it’s all about the clothes. Our way, it’s all about you (and the clothes are a nice benefit!).

So what is Core Principal all about?

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